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Sustainable Packaging in Australia: How Clear Plastic Can Be Eco-Friendly
When people think about sustainable packaging, plastic isn’t usually the first thing that comes to mind. But that’s changing — especially with the rise of recyclable materials like RPET and smarter packaging design.
The truth is, clear plastic packaging can be part of an eco-conscious strategy — if it’s done right.
Let’s break down what sustainable packaging really means in the Australian context, and how Clear-Pak is helping brands stay transparent in more ways than one.
What Does Sustainable Packaging Really Mean?
Sustainability goes beyond using recycled materials. In the Australian packaging industry, truly sustainable packaging typically:
- Reduces material use
- Minimises environmental impact throughout its lifecycle
- Is recyclable or compostable
- Complies with APCO (Australian Packaging Covenant Organisation) guidelines
At Clear-Pak, we focus on recyclable plastics (like PET and RPET) that meet both performance and environmental standards.
Can Plastic Be Sustainable?
Yes — clear plastic can be sustainable when made from materials like RPET.
In Australia, recyclable plastics reduce landfill waste and support circular economy goals. Look for:
- PET or RPET materials
- Local manufacturing to reduce transport emissions
- Designs that use less plastic without losing strength
What Is RPET and Why Does It Matter?
RPET (Recycled PET) is made from post-consumer plastic — like bottles collected through kerbside recycling. It’s reprocessed into new packaging materials, reducing the demand for virgin plastic.
Benefits of RPET include:
- Lower carbon footprint
- Diverts waste from landfill
- High clarity and durability
- Meets food-safe standards (when certified)
Clear-Pak uses RPET wherever possible — and designs packaging to be recyclable again.
Learn more about our RPET packaging options
Busting the Myth: Plastic vs Paper
Most people don’t talk about this, but paper isn’t always more sustainable than plastic.
Why?
- Paper often has a higher energy and water use during production
- Laminated or waxed paper is not recyclable
- Clear plastic (like PET) can be recycled multiple times
It all depends on design, material, and disposal. A recyclable clear box made from RPET may be more eco-friendly than a mixed-material paper pack.
Designing Clear Packaging for Recycling
To be considered recyclable in Australia, clear packaging should:
- Be made from single polymer materials (e.g. 100% PET)
- Avoid coloured or laminated plastics
- Be clearly labelled for disposal
At Clear-Pak, we help brands:
- Reduce excess plastic
- Use mono-material designs
- Label responsibly
- Educate consumers on recycling
Clear-Pak’s Sustainability Commitments
We believe sustainability starts with design — and ends with accountability.
Our initiatives include:
- Using high percentages of RPET in packaging
- Sourcing materials from local recyclers
- Manufacturing in Australia to reduce freight emissions
- Offering closed-loop programs for recurring clients
Talk to us about sustainable packaging solutions
Is Clear Plastic Right for Your Brand?
Sustainability isn’t one-size-fits-all. But if your brand values transparency — literally and figuratively — clear plastic might be the right fit.
It offers:
- Lightweight efficiency
- High impact shelf appeal
- Full recyclability (when designed properly)
Let us help you align your packaging with your brand values and environmental goals.
Get in touch for a sustainable packaging consultation →